About us and our team, values and mission

We believe that shopping should be fast and flexible for all.

That is why we’re constantly pushing boundaries and driving our business forward so that you can enjoy your shopping seamlessly. We never settle with what is normal and strive to create a remarkable experience for our customers and stores in our network.

Our founders
Mikk Mihkel
Martin
Mikk
Our story

ESTO was started
by three sports pals Mikk, Martin and Mikk Mihkel in Tallinn, Estonia
in 2017.

All three represented Estonia in national team sports and knew that any victory is gained through care, passion and hard work. These qualities transcended into the services that help hundreds of thousands of people to live their dream lives and a team that values self-improvement, restlessness and innovation.

ESTO network

Join our team!

At the heart of the ESTO team lies our commitment to create an environment where everybody thrives. Send us your job application and let’s talk!

5
offices
100
+
employees
500
k+
customers
4 000
+
partner shops
3
countries
We created ESTO

because we wanted to fix the world’s commerce making it affordable, sustainable and safe.

New generation payment solutions

Mission 1

We create a new generation of personal payment solutions that are fast, secure, customer-friendly and functional on every sales channel in the Baltics.

Connecting buyers to sellers

Vision 2

Our vision is to connect buyers to sellers through continuous innovation and smart payment solutions.

Timeline: ESTO milestones

2017

ESTO’s first signed contract

2017

First 100 partners

2018

ESTO’s 3-part payment method

SLICE launched in Baltic’s leading e-commerce platform Kaup24.ee

2019

First ESTO Account registered in Estonia

2019

Buy Now, Pay Later payment method first introduced

2020

ESTO’s first contract signed in Lithuania

ESTO enters the Lithuanian market

2020

500 shops in ESTO network

2020

500 000 instalment contracts signed

2020

100 000 active customers in Estonia

2021

ESTO Pay launched

2017

JUNE

2017

August

2018

November

2019

April

2019

October

2020

August

2020

August

2020

August

2020

October

2021

March